Creating an intereactive prototype for a website to stimulate sustainable behaviour

Starting Point

Sustainable behaviour is becoming an important factor in peoples daily lives. A positive change in this aspect isn't something that comes easy. This is why I chose to focus on this issue during my graduation period.
The goal of my graduation assigment was to create a prototype that informs people about the necessity of sustainable behaviour and that also stimulates this behaviour.

The Journey

Through iterative design and collaboration with psychology experts, I aimed to create a persuasive user experience. The final prototype was eventually built in the prototyping tool Protopie.

The Results

The successful evaluation of my graduation assigment highlighted the prototype's effectiveness in driving sustainable actions, showcasing the power of design in influencing behavior.